Herb Hunter Rivercrest

Network Marketing made easy business tips and strategies from Herb Hunter network marketing professional

Setting-Up a Facebook Business Page: What to Know

This is a post that I found that was written by Jeremy Cote the owner of Covered Bridge Cellars on setting up a Facebook business page. I found the information very helpful and wanted to share it with each of you. If you are not yet on Facebook it is a very powerful social media site and I encourage you to take a look at it.

Jeremy Cote Says about this:

Facebook now allows users to create dedicated “pages” for businesses, products, brands, etc. I setup our page this weekend and thought I would share some insights for those thinking about doing this.

1. You will need a personal Facebook account to setup a business page. The reason is that business pages are managed and created from within your personal account as well as accessed via your personal login. So if you try to setup a business page first – which you can – you will actually be going through both setups at the same time. I was unaware of this and was a little confused that it kept asking for my personal information. My advice would be to setup your personal page first then add your business page after words.

2. Once I realized I had created both personal and business profiles I tried searching for my newly created business page. It would not come up in my search results. To fix this you need to become a “fan” of your business page. Apparently without any fans your page can`t be seen when you search.

3. Setting up the biz page is easy with relevant fields for your company description, mission, products, founded date, etc.

4. Groups vs Pages: Pages are new, but many companies have already setup groups for their product or business. I had found a few that had both a group and a newly created business page, which to me seems redundant. The key benefit of pages is the ability to access the new Facebook ad platform, which is pretty cool and described below:

5. Focused Ads: I only played around with this for a few minutes but it seems like a pretty cool way to focus your ad dollars. From your business page you can create a campaign which allows you to pinpoint demographic info, location, keywords, etc for your campaign. When you fill this information in Facebook calculates the potential number of users that fit your target profile. For example, Single, male, age 25-35, graduated from x college, lives in x state, has keyword interest like wine, wine drinking, red wine, etc, might show 5,000 users. Change a variable, and the user number is automatically recalculated. Your ad will only go to this group of users.

Next step is to set your daily budget and how much your willing to pay per click through. High bids gives you better exposure. I might try a small experiment in the future to see how this works. I have read some folks getting good results at $.20 – $.50 per click. Overall, a pretty cool system.

5. I was very surprised how many other businesses in my industry–mostly Wine 2.0 folks and other bloggers – were setup on Facebook. I made several connections in just a few days. Not to mention, all my other friends, associates, etc., that have pages and who will become part of our viral network.

I would love to hear others thoughts about how they are using Facebook.

Here is a cute and funny song about facebook.. I hope you laugh as I did…

If you would like to discuss ways to start and build your own business with a rock solid company or effectively market on the Internet view my website at http://herb.mynusystem.com. You can contact me by email at hunter645@aol.com or call 734-285-6792.

To your Success.. Herb Hunter.. Coach, Builder, Mentor, and Just a Great Guy..

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